Make sure they’re buying your brand!
At Good And Green you'll learn how to increase your brand's emotional, cognitive and financial connection in today’s "greening" consumer markets.
More and more consumers are embracing green initiatives
• Perceptions of environmental, ethical, and social stewardship are the fastest growing contributors to consumer brand value
• Over 66% of Americans believe "Doing well by doing good is a savvy business strategy."
• Over the past 5 years the sales of organic and all natural products have increased 18% to 25% year over year.
• 30% of American consumers are willing to pay up to a 20% premium on clean, green products over non-sustainable alternatives...and that number grows each year.